Uncategorized

Personal Branding Becoming a Crucial Skill

With an evolving job market and increased competition, employers and recruiters are beginning to look at additional metrics when filling coveted positions.  As Forbes discusses in Personal Branding in the Future Workplace: A Crucial Skill for Employees and Recruiters Alike, it now takes more than intelligence alone for one to set themself apart in today’s employment pool.  In a crowded job market, one way for candidates to stand out is by creating a strong personal brand for themselves, meaning expanding their online and professional networks as well as developing the ability to sell themselves to potential employers.  Many colleges and universities have begun mentoring students on the importance of personal branding, especially top business schools, whose graduates face intense competition in the job market.  With competition for jobs with top companies expected to remain high in the coming years, a candidate’s personal brand will continue to be an important factor in the search process and something potential job seekers should look to establish and build upon.

Capstone Hosts PI Workshop

On November 15th and 16th we were delighted to host the third open PI training class this year. Leaders from IPLogic and CMC Kunke participated in this workshop, which teaches professionals how to use this valuable tool to optimize talent management and selection, team building, and leadership development in their organizations.